Graphic Design 2A

Course description

This trimester elective course will emphasize graphic design principles, techniques and software. Successful completion of Graphic Design I and consent of the instructor are prerequisites for the course. Students will predominantly use Illustrator CC but Photoshop and InDesign will be used as well.

College Now - This course is articulated with ART225 Digital Illustration (3 units) at Lane Community College.

Take a gander at the Graphic Design Academy pathway chart.


First half - 6 weeks

Signed Syllabus

turn in

USB drive

show for credit

Type Review Exercises

link to assignment

Public Awareness Campaign

define issue - homework - link to assignment

Clip Art Exercise 1 & 2

link to assignment

Public Awareness Campaign
Logo Design - part 1

link to assignment
• define the issue
• brainstorm
• research
• logo thumbnail sketches
• type study

Public Awareness Campaign
Logo Design - part 2

link to assignment
• logo digital roughs
• comprehensive/final logo
• logo presentation poster

Advertisement Techniques

magazine advertisement homework


Second half - 6 weeks

Advertisement Techniques

• layout techniques display - link to assignment

Client Poster

link to assignment

Public Awareness Campaign
Poster Design - parts 1 & 2

• preparation - process - link to assignment
• final logo - link to assignment

T-Shirt Design

Grade Sheet - download

Step 1 - example
• What appeals to YOU as a designer? Find 5 shirt designs that are similiar to your own personal design style. Find 5 shirt designs that you find creative. Find 5 shirt designs that suck. Use your template to compile your finds and then briefly explain why you chose each example.

Step 2 - example
• AI live trace - watch in class demo
• Search for 3 high resolution (>2000px) images that are simple, 1 color, and don't have fine lines. JPEG or PNG...not GIF. Do live trace (ignore white). Edit if needed. Fill with new color.
• Search for a high resloution (>2000px) image that is simple, 3 or 4 colors, and doesn't have fine lines. JPEG or PNG...not GIF. Experiment with different live trace options. Indicate what live trace options you used.
• Search for a high resloution (>2000px) image that is photographic in nature. JPEG. Experiment with different live trace options. Indicate what live trace options you used. Note: this can suck up the computer's memory so SAVE your file often.

Step 3 - example
• Converting CMYK process color into spot color - watch in class demo
• Create 6 CMYK process colors. Make life easier for yourself by choosing easy recipies. Cyan 16.15987 would be a whole lot easier if it was Cyan 15.
• Create new swatch
• Change "process" into "spot"
• Label each example (like the example in link above)
• Dude...I won't be able to tell if you actually converted the color or saved it. However, it will be blatantly obvious when you turn in your shirt design digital file later.

Step 4 - example
• Fake job - Design a t-shirt for some Churchill entity. Lacrosse team, play production, stage crew, APISU club, Art club, Lancer PRIDE, cheer squad, Library assistants, Mr. Schirmer Fan Club, etc.
• 1 color design...seriously, 1 color only - black for now
• no fine lines - they won't print anyway
• design can be 1 sided or 2 sided
• Churchill old english C is banned!
• At this point in your graphic design career you should be striving for a creative and unique design. We don't rip off somebody else's work. Use your wonderfully creative brain!
Download these Illustrator files for the front and back shirt mockups
• Present final artwork neatly - black! Indicate front and/or back artwork.

Step 5 - example
• Color your artwork with a spot color (1 color only)
• Place your artwork within the shirt's "sweet spots."

• Use Illustrator's Direct Select tool to select the shirt. Indicate the color shirt that you want. Use this link to select a common shirt color.

Step 6 - example
• Cost analysis
• We'll do this as a class activity.
Download this "tip in" worksheet. Copy the text blocks and paste onto your template. Print.

Vector Tutorials

Do 3 different Illustrator tutorials that focus on Illustrator (vector) techniques. At least 1 of your choices should focus on interesting type treatments. Here are some potential sources but you are NOT LIMITED to these:

Find them, bookmark them, do them, show them to me and tell me about them. What was easy? Difficult? How could you possibly use them for a job?


Last Day - survey

  Link to class survey